News & Events

Students from the PG Department of Commerce at WIRAS were honored to participate in an International Summit on 'Thriving in the AI Era,' held at APS Campus, Kannur. The summit, organized in collaboration with HOCK International, took place on Tuesday, 11 February 2025, and was attended by distinguished professionals from the global business and AI sectors.

The session was graced by notable speakers including Mr. Brian Hock, President of HOCK International; Ms. Yulia Hock, Marketing and Communications Director; Mr. Ronak Baheti, Director (India); Ms. Srividhya Rajaram, Country Head (India); and Mr. Shabeer Ali, Managing Director of APS Academy. Their presence and insights provided students with valuable perspectives on AI’s role in shaping business and career landscapes.

The event began with an inspiring address by Mr. Shabeer Ali, who emphasized the significance of self-reflection in achieving personal and professional success. Following this, Mr. Brian Hock chaired the session, offering a detailed explanation of the VRIO Analysis framework, illustrating its importance in strategic decision-making in an AI-driven era.

A highlight of the summit was the interactive session that followed, providing students with an opportunity to engage directly with the speakers, ask questions, and discuss the future of AI and its implications for business and career growth. The discussions resonated deeply with students, aligning with their aspirations and ambitions in the rapidly evolving tech landscape.

The event received an overwhelming response, with students expressing their enthusiasm and excitement about the topics discussed. The summit proved to be a significant platform for students to gain insight into the dynamic world of AI, preparing them for future challenges and opportunities in the ever-changing global market.